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Comprehensive consumer research

Comprehensive consumer research

 

UkrAgroConsult Analytical Center aims at supplying Ukrainian and foreign customers with high-quality marketing information so that they achieve strategic success in accomplishing their set goals.

We use only advanced marketing technologies which are successful not only in Ukraine but also abroad.

UkrAgroConsult’s field resource allows conducting quantitative and qualitative studies in any region of Ukraine.

The stable partnership allows us extending our studies beyond Ukraine’s border. We actively operate in Russia, Belarus, Moldova, Georgia and other countries of the post-Soviet expanse.

 

When conducting marketing studies we use the following:

Quantitative methods of marketing research  

*         Individual formalized, half-formalized interviews (face-to-face);

*         Telephone surveys (CATI),

Qualitative methods of marketing research  

*        Focus-groups;

*         Individual in-depth non-formalized interviews with audio recording or without it,

Retail audit of different commodity groups

Expert surveys

Desk studies

We have accumulated a unique experience of conducting surveys of various respondent groups – from ordinary consumers to persons determining the development strategy of studied branches (top managers, specific professional groups etc.)  

We specialize in the agricultural market and adjacent branches: the food, chemical, agricultural machinery and so on.

UkrAgroConsult’s customers include major production, trading, investment companies from both Ukraine and far and near foreign countries.

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