Ukraine. PJSC Agrarian Fund planning to widen the range of own-brand products

24.07.2017

PJSC Agrarian Fund is planning to launch production of buckwheat and corn flours, the company’s board chairman Andriy Radchenko said in an interview according to the Agrarian Fund press service’s report of July 18.  

“My task consists in ensuring profitability of the company. Products with added value are a priori more profitable than raw materials. Therefore we constantly expand this area. The range was widened consistently: first we launched production of flour and buckwheat cereal. Then we started making flakes and their mixtures and have plans to produce sugar. These were packed products, and now we begin to deepen processing and are going to launch production of buckwheat and corn flours,” he specified.

Also, the board chairman added that Agrarian Fund is planning to expand its share in the domestic flour market from 12 to 30%. “Agrarian Fund currently accounts for 12% of the flour market that is a unique case for a company having no own mills. In addition, the flour market is divided into regional markets and few companies can secure nationwide coverage. I believe it is feasible to increase Agrarian Fund’s share to 30% within two or three years. In particular, this would be contributed to by the launch of niche products processing, too,” added A. Radchenko.
 

 

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